Skip to content
Fancy a quick chat about Flex?
Pop your details in below and we’ll give you a bell. No hard sell - just a friendly conversation to see if Ayup Flex is a good fit for your business.
Case Study
Blinds Direct Online
Blinds Direct Online, a leading provider of window blinds, sought to elevate its online presence and streamline the shopping experience for customers. In collaboration with their team, a custom WordPress website was designed and developed to serve as an eCommerce platform, showcasing their extensive product catalogue. The website, built on WordPress with WooCommerce support, features a bespoke theme tailored to Blinds Direct Online’s brand identity and offerings.
Website Development
The website offers seamless integration with WooCommerce, empowering Blinds Direct Online to manage and import their entire catalogue of products effortlessly. Custom plugins were developed to facilitate this process, enabling a smooth import and organisation of their product lines within the WooCommerce system. A key feature of the website is the product selector, which allows customers to input their measurements and receive personalised product recommendations, taking into account existing lines such as Perfect Fit blinds. Intuitive controls and selections make the ordering process user-friendly, with visual feedback provided through images of each selection.
Enhanced Shopping Experience
Blinds Direct Online’s website prioritises user experience, offering a seamless and intuitive interface for customers to navigate and make purchases. Secure online payments are facilitated through WooCommerce integration and the Blinds Direct payment gateway, providing customers with peace of mind while ensuring card retention and facilitating repeat business. The website’s user-centric design and functionality aim to simplify the shopping journey, making it easy for customers to find the perfect blinds for their needs.
Results
Since the launch of the new website, Blinds Direct Online has experienced improved online visibility and engagement. The user-friendly interface and catalogue availability have contributed to higher conversion rates and customer satisfaction. The integration of secure online payments has streamlined the checkout process, driving repeat business and enhancing customer loyalty. With its custom WordPress platform and WooCommerce support, Blinds Direct Online is well-positioned for continued growth and success in the competitive online blinds market.
Looking for Something Similar?
We’d love to hear about your project! Give us a call, or send us a message and let’s get the ball rolling!